American Express Membership Rewards Catalogue

Since the inception of the Membership Rewards program, enrollees have eagerly accumulated points to redeem for a number of exciting rewards. When it came time to launch an enhanced program with new partners, new reward categories and a new online redemption channel, American Express turned to OgilvyOne worldwide. I worked with an in-house Art Director to create this all-new Program Guide. This is a great example of the kind of catalogue copy that I really have enjoyed writing for many clients, including Sears, Canadian Airlines, TVO and Davis + Henderson.

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